A Campaign executed at Fingerpaint Group for One Step Closer Animal Rescue in New Jersey. I led copywriting, and colloborated on strategy development for a comprehensive digital campaign designed to grow OSCAR’s community of fosters, adopters, and volunteers. Deliverables included a full content calendar, customizable Canva templates, a custom AI tool, and best-practice guides covering platform optimization. I oversaw research, campaign development, and messaging to equip the client with a sustainable, engaging social media presence.

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